Southport FC are proud to announce a brand new 1st team shirt sponsor for the forthcoming 2016/2017 season and 2017/2018 season.



With Southport FC kicking off their new season at the Merseyrail Community Stadium on Saturday the new home shirt will be launched with new shirt sponsors County Insurance.


Southport Football Club are delighted to announce the club will kick off the 2016-17 Vanarama National League season with a new shirt sponsor.

County Insurance – a leading brand of The County Group – will adorn both the home and away Southport FC first team shirts and replica shirts.

The County Group are long standings friends and supporters of Southport FC, having previously been Floodlight Sponsors and worked closely with the Trust in Yellow supporters group to help fund the fantastic new stadium floodlights.

The County Group provide personal insurance (car/home), business insurance (from sole traders through to large corporates) and also provide mortgages & life insurance. They have 2 branches in Southport – one in Princes Street and the other in Hoghton Street. They provide the local, personal service you require with your insurance requirements coupled with competitive rates due to the size of their insurer panel.

Southport FC are delighted to partner with County Insurance in a 2 year sponsorship deal.

Charlie Clapham, Chairman of Southport FC, commented: “I am very excited with our new shirt sponsors as long term club partners. We are really looking forward to an exciting season in the Vanarama National League covered by BT Sports plus lets see how far we can progress in the FA Cup and FA Trophy with our County Insurance shirts. I have known the Directors and numerous staff from The County Group for several years now and they have always supported Southport FC well. I’m really pleased they have taken this to the next level and become 1st team shirt sponsors. They are the perfect partner for the club as they have two local branches with over 60 employees in the heart of Southport and can help our supporters and players/staff here with all of their insurance and mortgage requirements”.

“They are regulars at the club too which makes the partnership stronger. I’d encourage all supporters and local businesses to give The County Group the opportunity to quote for their insurance and I believe they are soon to introduce a supporters scheme which would give a small donation back to the supporters trust with every new policy”

Dave Clapp, CEO of The County Group, added “When the opportunity of becoming first team shirt sponsor of Southport came up, it was too good to miss. We have long standing routes in Southport and employ many local people, with expansion plans in the town too. We’re pleased we can push the County Insurance brand on the shirts and also this will help our County Financial Services office in Hoghton Street too, who provide mortgages, life insurance and other protection products.”

“Southport FC is a great community club and we look forward to working with them closely over the next two years and attending many games. We wish Andy Bishop and all his squad every success for the forthcoming season.”

The County Group have offices in Princess Street and Hoghton Street and are open every weekday 9am-5:30pm. County Insurance is general insurance arm and you can call them on 01704 530239 or visit www.countyins.com. They are also the largest broker of taxi insurance in the UK, so if you’re a taxi driver visit www.insuretaxi.com. If you require residential or commercial mortgages, life insurance, key man cover or other protection policies, please visit Paul Gilchrist and his team at 9 Hoghton Street or visit www.countyfinancialservices.co.uk

The new home shirt will be on sale with County Insurance logos on Saturday in the club shop and orders can be taken via programme@southportfc.net.

COME ON YOU YELLOWS
Southport's home kit will be yellow shirts, shorts and socks.

Who's the sponsor again? 20 times the word County is used!! An advert if ever there was one!!

Originally Posted by Trevellas43

Who's the sponsor again? 20 times the word County is used!! An advert if ever there was one!!

Yes its called sponsorship County Insurance paid the money and County Insurance has their name, County Insurance, mentioned in the article. It is marketing at it's simplest form.

Well done to County Insurance you are a great company for sponsoring many sports teams in the Southport area.